5+ hour, 19+ min ago   (243+ words) The leadership team led by Dani Bassil (CEO), includes Simon Wassef (Chief Strategy Officer), Jeremy Hogg (Executive Creative Director), Anita Zanesco (Chief Client Officer), Remi Couzelas (Managing Director, Re) and Jack Playfair (Head of Sport and Entertainment). This will mark…...

1+ hour, 28+ min ago   (384+ words) Campaign Brief Asia Leo Singapore has launched a new campaign for Income Insurance that shifts the conversation around home insurance from protecting possessions to protecting the memories that make a house a home. The campaign, ‘Home is where memories live....

5+ hour, 17+ min ago   (182+ words) Campaign Brief Asia Woolworths Group has appointed Droga5 ANZ, part of Accenture Song, as its lead creative agency across Australia and New Zealand. The appointment sees Droga5 ANZ replace incumbent M+C Saatchi, which elected not to defend the account when it…...

1+ day, 2+ hour ago   (390+ words) The campaign is built on new research showing 92 per cent of Australian parents worry when they haven’t heard from their child, with almost a third saying they worry when they don’t get a reply to a text message. According to…...

2+ day, 6+ hour ago   (345+ words) The spot speaks to the importance of the priceless items people hold nearest to them, something the creative team felt Murphy would bring to life. Says Henrique Dalio, Creative Director at Prodigious: “Since our first chat with Liz, she started…...

5+ day, 3+ hour ago   (451+ words) Campaign Brief Asia Developed as a signature activation under CHAGEE’s regional ‘Sip A New Classic’ campaign in partnership with Tate, ‘Drinkable Masterpieces’ was created by TBWA\Singapore to challenge the convention of how tea is traditionally experienced. In most galleries,…...

5+ day, 2+ hour ago   (231+ words) Campaign Brief Asia As Formula 1 continues to rise in popularity across Thailand, Singha takes on its role as an Official Partner of the TGR Haas F1 Team while celebrating the country’s growing F1 fan community. Instead of creating ads people want to…...

5+ day, 3+ hour ago   (395+ words) Globally, the Cadbury ‘Made To Share’ campaign celebrates the small acts of generosity that happen every day between families, and loved ones by using an insightful grid design that playfully reveals all the generous acts that occur in everyday life....

6+ day, 5+ hour ago   (432+ words) The film was selected by this week’s guest judge Prerna Mehra, Executive Creative Director and Head of Art at MullenLowe MENA. “We have all been there. Trying to save a little money, only to lose much more in the end....

1+ week, 1+ hour ago   (207+ words) The Joint Venture signing ceremony took place in Chengdu yesterday (14 July), with Mr. Sake Nopthaisong, Consul-General of Thailand in Chengdu, serving as an honored witness to the agreement. The new Chengdu office becomes Yell Worldwide’s eighth office in Asia and…...