News
How Lyft animated the forlorn dollar bill in its "Save the Money" spot
55+ min ago (43+ words) Ad Age How Lyft animated the forlorn dollar bill in its "Save the Money" spot A new "Let your beer do the talking" campaign from Otherway follows a packaging reboot....
Polaroid hits back at digital life again with "The Best of Summer Is Analog
3+ hour, 25+ min ago (45+ words) Ad Age Polaroid hits back at digital life again with "The Best of Summer Is Analog" A new "Let your beer do the talking" campaign from Otherway follows a packaging reboot....
How Heineken's Lagunitas is seeking growth in a shrinking craft beer market
5+ hour, 10+ min ago (42+ words) Ad Age How Heineken's Lagunitas is seeking growth in a shrinking craft beer market A new "Let your beer do the talking' campaign from Otherway follows a packaging reboot....
Agency Brief'Vayner wins global social creative for Indeed, Loop hacks Knicks finals
5+ hour, 15+ min ago (43+ words) Ad Age Agency Brief'Vayner wins global social creative for Indeed, Loop hacks Knicks finals A new "Let your beer do the talking" campaign from Otherway follows a packaging reboot....
Accenture Song is using Amazon data and AI to help measure ad performance across platforms
5+ hour, 20+ min ago (58+ words) Ad Age Accenture Song is using Amazon data and AI to help measure ad performance across platforms New 'Let your beer do the talking' campaign from Otherway follows packaging reboot as the Heineken-owned brand looks to turn market share into…...
Cannes Lions pre-brief'indie agencies rise, creators surge, AI gets serious
5+ hour, 25+ min ago (52+ words) Ad Age Cannes Lions pre-brief'indie agencies rise, creators surge, AI gets serious New 'Let your beer do the talking' campaign from Otherway follows packaging reboot as the Heineken-owned brand looks to turn market share into volume growth....
Presenting the Ad Age Creativity Awards Best You Tube Creator Collaboration winner
19+ hour, 24+ min ago (24+ words) Ad Age Presenting the Ad Age Creativity Awards Best You Tube Creator Collaboration winner...
Celebrating 30 years of digital advertising growth and innovation
1+ day, 23+ hour ago (11+ words) Ad Age...
CMO Moves'new hirings signal growing role complexity
2+ day, 5+ hour ago (41+ words) Ad Age CMO Moves'new hirings signal growing role complexity Burger King's "Reclaim the Flame" turnaround is starting to drive sales gains, while Wendy's works to fight off brand drift and growing competition....
Why finance doesn't trust your ROAS
2+ day, 5+ hour ago (37+ words) Ad Age Why finance doesn't trust your ROAS Cadillac F1 CMO Ahmed Iqbal says Formula 1's newest team is focused on attracting new fans'and thinking like a media company....