3+ hour, 6+ min ago   (478+ words) British barefoot footwear brand Vivobarefoot has announced a partnership with National Football League (NFL) wide receiver Mack Hollins to champion barefoot education and what the brand calls "foot freedom." The collaboration marks Vivobarefoot's first venture into professional sports as it…...

4+ day, 1+ hour ago   (416+ words) At ISPO Munich 2025, the Chinese down specialist Bosideng was awarded the ISPO Gold Award for its circular down jacket. This product'represents the first commercially available'outcome of China's first industry standard for circular'design "a standard that Bosideng helped develop. Bosideng Circular…...

5+ day, 2+ hour ago   (426+ words) The Mills Fabrica is launching an exhibition in London on Jan. 26 that showcases how performance sportswear can be manufactured without toxic petroleum-based materials. Performance Without Toxicity features 38 innovators, including Goldwin, Hyosung and Balena. Performance Without Toxicity opens Jan. 26 at the…...

5+ day, 6+ hour ago   (1530+ words) The year 2025 marked a watershed moment for shareholder activism globally and a reckoning for the sporting goods industry specifically. According to data compiled by Barclays" Shareholder Advisory Group, activists launched 255 campaigns against global corporations in 2025 " approximately a 5 percent increase over…...

6+ day, 4+ hour ago   (992+ words) Reddit's AI-driven advertising product is proving its worth for sporting goods marketers. Brooks Running cut cost per click by 37 percent while increasing clicks by 27 percent in early tests of the platform's automated campaign system, signaling a shift toward machine-learning optimization…...

1+ week, 6+ day ago   (663+ words) After nearly five years of sustained pressure from labor unions, student groups and advocacy organizations, Nike has agreed to compensate approximately 3,300 workers at a Thai supplier factory who were allegedly coerced into unpaid leave during the Covid-19 pandemic. The resolution…...

2+ week, 1+ min ago   (398+ words) MIQI Apparel, a Guangzhou-based activewear manufacturer, has announced a significant expansion of its production capabilities through the integration of Global Organic Textile Standard (GOTS) certified sustainable solutions. The move positions the 12-year-old company as a key player in the intersection…...

2+ week, 6+ hour ago   (397+ words) Adidas Originals released its second pet collection in October, exclusively for the Chinese market, expanding on its initial May launch. The fall-focused lineup includes puffer vests in red and dark blue, zip-up track jackets in black, green, pink and light…...

2+ week, 21+ hour ago   (559+ words) Chinese online fashion retailer Shein has opened a new logistics center in Wroc'aw, Poland, positioning it as the company's primary distribution hub across Europe and enabling faster deliveries to more than 100 million customers on the continent. The facility, which launched…...

2+ week, 2+ day ago   (574+ words) A homegrown AI system will help Indian footwear dealers make smarter inventory decisions by predicting what consumers will buy down to postcode level'part of a broader digital transformation that aims to triple Asian Footwears" retail footprint by 2026. The AI engine,…...