4+ day, 3+ hour ago   (223+ words) New weekly LinkedIn series goes beyond traditional “Top 100” lists to highlight the experience, judgment and real-world contributions of advertising and digital marketing practitioners. “There are too many good folks to recognize in a ‘Top 100’ list, so we decided to start…...

4+ day, 5+ hour ago   (292+ words) New ad-supported platform gives creators a dedicated, moderated space to build deeper audience relationships—and monetize from day one. Raptive, the technology, media and intelligence company powering growth for creators, publishers and advertisers, today announced Raptive Community, an ad-supported platform…...

4+ day, 5+ hour ago   (237+ words) New capabilities help marketing teams maintain brand voice, accuracy and content quality across Microsoft Word, ChatGPT and Claude Markup AI today announced Markup AI for Marketers, introducing new and expanded capabilities designed to help marketing teams maintain content quality as…...

5+ day, 1+ hour ago   (232+ words) New identity reflects the company’s evolution from an analytics platform into the AI operating system built for modern commerce Triple Whale, the AI operating system built for modern commerce, today unveiled a new brand identity and positioning to reflect the…...

5+ day, 1+ hour ago   (475+ words) Partnership combines predictive AI with secure WhatsApp and email messaging to deliver timely, personalized engagement at scale. Telesign, a Proximus Global company and a leader in digital identity and programmable communications, has partnered with B2Metric,an AI-native Customer Data Platform and…...

5+ day, 4+ hour ago   (286+ words) MarTech Cube 53% of consumers are less likely to purchase from brands they know use AI in social media content. Consumers are increasingly encountering AI on social media, but familiarity does not equal widespread trust. Research from Clutch finds that 86% of…...

5+ day, 4+ hour ago   (448+ words) MarTech Cube PulsePoint, the leading technology company transforming healthcare marketing, today announced the expansion of Audience Manager to YouTube, bringing verified, NPI-level audience activation and measurement to the world’s most-watched video platform. With this launch, PulsePoint clients can seamlessly and…...

6+ day, 8+ hour ago   (163+ words) MGID to optimize global web traffic for Mediaite, delivering reach to millions of unique users every month MGID, a global advertising platform, has announced a partnership with Mediaite to implement AI-powered native advertising and content recommendation solutions across the publisher's…...

1+ week, 7+ hour ago   (484+ words) Composable marketing architecture is gaining momentum as brands seek flexible, scalable, and adaptable Martech ecosystems built for constant change. The first approach is similar to what Forrester recommends: using a function-first approach to technology purchases coupled with an architectural approach…...

1+ week, 4+ day ago   (412+ words) MarTech Cube The Deep Learning Advertising Platform will tap the region’s technical talent to advance data management and governance Cognitiv, the leading advanced performance partner powered by deep learning, today announced its international expansion with the launch of a new…...