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Nando’s wants Singaporeans to smell good about eating healthier Marketing-Interactive Marketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related professionals.
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News
MOH seeks agency for social media revamp and new mascot
6+ day, 7+ hour ago (534+ words) looking for a creative agency to overhaul its social media strategy, manage content across its platforms and...an invitation to tender for creative and social media management services under a 24-month period contract,...developing a rebranding strategy for MOH's social…...
Club Med concludes regional media pitch for APAC
1+ week, 2+ day ago (217+ words) lifestyle brand Club Med has appointed FABCOM as its media agency for the APAC region, following a competitive...year. Under the partnership, FABCOM will oversee media buying and planning duties across 14 APAC markets,...FABCOM was chosen as it displayed strong…...
SideQuest Worlds appoints PR agency to build buzz for Squid Game: The Experience Jakarta
1+ mon, 6+ day ago (330+ words) partnership will see Alpha Story lead communications and media relations for the attraction across Indonesia, while supporting regional outreach in Singapore and Malaysia. Its remit will include building awareness, strengthening media understanding of the experience, and monitoring...communications that introduce…...
UTS College hands the camera to students in new campaign
1+ week, 2+ day ago (239+ words) Created by The Core Agency, The Year That Made Me follows real students and the changes they experienced during their time at UTS College, from finding a sense of belonging to building confidence and recovering when things didn't go to…...
Jo Boundy on CommBank’s big marketing year and the battle for relevance
1+ mon, 1+ week ago (1215+ words) To say it has been a busy year for Jo Boundy and the marketing team at Commonwealth Bank would be something of an understatement. The country’s biggest bank has spent 2026 putting considerable weight behind its brand: becoming the inaugural domestic…...
Involved Media puts AI adoption under business intelligence lead
3+ week, 3+ day ago (265+ words) Involved Media has promoted Cristina Spizzica to business intelligence director, putting its...capabilities. Spizzica will lead the independent media agency's AI initiatives and drive adoption...has spent the past five years developing. Involved Media general manager Dan Hojnik said the…...
Maybank Singapore wraps social media pitch
1+ week, 2+ day ago (400+ words) Singapore has appointed We Are Social as its social media agency of record following a competitive pitch...appointment comes after the bank launched a social media pitch in April, seeking an agency partner to manage its social media presence and…...
Streaming giants launch independent cross-media measurement push
3+ week, 4+ day ago (374+ words) membership of Amazon Prime, Disney Advertising, Foxtel Media, Netflix, Samsung Ads, SBS, Vevo and YouTube. Rather...single independent framework across participating media owners. SEE MORE: Streaming giants take aim at...measurement. “Advertisers, agencies and the broader media industry have shown…...
Vidio partners with ReelShort to bring hundreds of short dramas to Indonesia
1+ week, 6+ day ago (359+ words) Philippines. The partnership was brokered by AR Global Media Network. The move comes as short-form drama continues to gain traction across the region. Media Partners Asia data cited by the companies shows...
Ellerton & Co names former TechCrunch editor as executive director
3+ week, 3+ day ago (369+ words) with tighter funding conditions and a shrinking media landscape. Ellerton has built an impressive reputation...Co., added that Russell’s experience working across media and communications would bring another perspective...