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News

EMARKETER
emarketer.com > content > gen-zers-searching-on-video-platforms--not-just-search-engines

Gen Zers are searching on video platforms, not just search engines

1+ week, 5+ day ago   (145+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. Key stat: Nearly half (48%) of US Gen Z online searchers looked for information on a video platform in the past 30 days, compared with 34% of all searchers,…...

EMARKETER
emarketer.com > content > chatgpt-conversations-run-long-on-glp-1-brands-side-effects

GLP-1 research runs deep on ChatGPT

2+ week, 6+ day ago   (175+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. For broader context, a widely cited academic study of more than 1 million publicly collected chatbot conversations found that general conversations averaged roughly 2 to 3 exchanges. Why it…...

EMARKETER
emarketer.com > content > ad-spending-benchmarks-q3-2026

Ad Spending Benchmarks: Q3 2026

2+ week, 6+ day ago   (104+ words) eMarketer Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. Our “Ad Spending Benchmarks” provide marketers with critical data to help them benchmark their own budget allocations with the market. In the Q3 2026 edition, the benchmarks…...

EMARKETER
emarketer.com > content > us-social-network-ad-spending-benchmarks-q3-2026

US Social Network Ad Spending Benchmarks: Q3 2026​

2+ week, 6+ day ago   (90+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. Welcome to our latest edition of “Ad Spending Benchmarks.” This series provides marketers with critical data to help them benchmark their budget allocations against the market....

EMARKETER
emarketer.com > content > us-total-media-ad-spending-benchmarks-q3-2026

US Total Media Ad Spending Benchmarks: Q3 2026​

2+ week, 6+ day ago   (111+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. Our “Ad Spending Benchmarks” provide marketers with critical data to help them benchmark their own budget allocations with the market. In the Q3 2026 edition, the benchmarks focus…...

EMARKETER
emarketer.com > content > which-ai-platforms-are-winning-in-2026

Which AI Platforms Are Winning in 2026?

3+ week, 4+ day ago   (118+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. ChatGPT remains the clear leader in AI awareness, trial, usage, and subscription. But Gemini finishes just behind ChatGPT on awareness and converts trial into regular usage…...

Google News
emarketer.com > content > ai-visibility-index-us-media-entertainment-leaderboard-july-2026

AI Visibility Index: US Media and Entertainment Leaderboard, July 2026

3+ week, 6+ day ago   (292+ words) Browse recent toolkits and resources curated by the EMARKETER team. Explore plans and subscriptions. Apple led the media and entertainment leaderboard by ranking well in half of the categories. It placed No. 1 overall with an 18% mention rate, even though it…...