Debates and Criticism

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campaignbrief.com > steph-edwards-the-ice-coffee-debate-can-your-brand-land-the-punchline-or-is-it-creating-social-slop

Steph Edwards: The iced coffee debate. Can your brand land the punchline? Or is it creating social slop?

2+ week, 20+ hour ago   (450+ words) From iced coffees at job interviews to banners on the Empire State Building, to Fenty/Huda eye patches, brands have never been quicker to jump into the internet’s conversation. But at what point does cultural relevance become social slop? Apparently,…...